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Bellwether Beach Resort Set to Bring Retro-Florida Vibe to St. Pete Beach
Florida beachfront resort to debut with new name, new design, new experience in summer 2021
St Pete Beach, FL (January 2021) – Grand Plaza Hotel in St. Pete Beach, Florida will become Bellwether Beach Resort as part of an extensive renovation and rebranding, Benchmark®, a global hospitality company announced. The gulf-front property, which is owned by affiliates of Miami-based Gencom and operated by Benchmark, will reopen in summer 2021 to showcase a full redesign and revamped guest experience.
The resort’s new moniker sets the stage for Bellwether’s position as a trendsetter, leader, and standout in an award-winning locale globally recognized for its white-sand beaches, sun-drenched shorelines, and vibrant cultural happenings. At Bellwether, guests will discover a new travel destination that breaks away from a traditional beach resort vibe. Instead, they’ll uncover a setting that brings to life the vintage spirit of its coastal location.
YOTELPAD Park City to Open for the 2020/21 Ski Season
Park City, Utah, October 1, 2020 … Today Replay Destinations, YOTEL and BENCHMARK®, a global hospitality company, announced the expected opening date, operations structure and the general manager for a new hotel that will open this ski season in Park City. Developed by Replay Destinations in Canyons Village at the base of Park City Mountain Resort, YOTELPAD Park City will be the newest hotel to open in Park City and the first YOTELPAD concept to open globally.
BENCHMARK Acquires Arizona-Based Hotel Management Company, WESTROC Hotels and Resort
The Woodlands (Houston), Texas, May 19, 2020 … Two legendary hotels and resorts previously managed under the Arizona-based Westroc Hotels & Resorts, the iconic Hotel Valley Ho in Old Town Scottsdale and the newest luxury golf resort in Paradise Valley, Mountain Shadows Resort Scottsdale, have transitioned to a larger management company, BENCHMARK®, a global hospitality company. BENCHMARK® operates 80 independent hotels, luxury resorts and conference centers throughout North America, the Caribbean and Japan, with landmark properties including Turtle Bay Resort on Oahu’s storied North Shore; Tivoli Lodge in Vail, Colorado; Willows Lodge in Washington State; The Essex Resort & Spa in Vermont; and Santa Barbara Beach & Golf Resort on the island of Curacao.
BENCHMARK®, a global hospitality company, and Scheid Family Wines Form Partnership to Create New Signature Brand, “Mo zaik”
BENCHMARK®, a global hospitality company, and Scheid Family Wines of Monterey, California, have forged a new partnership to create Mo zaik, a premier collection of fine wines, made exclusively for Benchmark. Beginning in May, the new vintages will be available at all¬ ¬¬Benchmark properties in the United States, including those in the company’s Benchmark Resorts & Hotels and Gemstone Collection. Scheid Family Wines is one of California’s largest producers of wine and a leader in the development of Monterey’s thriving wine industry.
Benchmark’s Vice President Food & Beverage Patrick Berwald and his team have been deeply involved in the creation of the Mo zaik brand including its name, which derives from the phonetic spelling of Benchmark’s stylish Mosaic travel and lifestyle journal. “We are tremendously proud to partner with Scheid Family Wines to bring our guests a truly special product that is 100 percent estate grown and sustainably farmed and can meet the demands of individual customers, and our meeting and event clients.” Mr. Berwald said. He notes that Scheid Family Wines was chosen for its nationally distributed portfolio of brands such as Scheid Vineyards, District 7, Metz Road, and Ryder Estate and for their expertise in creating a range of wines for private clients.
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